5 Reasons to Choose Firebreather as Your Website Platform

When it comes to building a website for your CrossFit or functional fitness gym, you’ve got options. But if you’re looking for more than just a decent-looking site—and want something that truly represents your gym and helps you grow—Firebreather Marketing is built for you.

Here are five solid reasons to work with us:


1. We’re a small team—and that’s a good thing.

You’re not just another number. A small efficient team instead of a large bloated system means faster response times, better communication, and more focus on you. When you work with Firebreather, you’re not waiting days to hear back from a ticket system. You’re getting personalized attention from someone who actually knows your gym.


2. We Build Around Your Brand

Every gym has something that makes it special—and your website should reflect that.
We don’t slap a logo on a cookie-cutter template and call it a day. We take the time to understand your target audience, your culture, and what makes your gym different. Then we build a site that brings it all to life online.


3. We Think Like Marketers, Not Just Designers

Most web designers build… well, websites. We build marketing tools.
Our team has deep experience in fitness marketing, so every layout, call-to-action, and word on your site is crafted to attract and convert your ideal members—not just look nice.


4. We Help You Stand Out

If your competition is using a pre-packaged solution like PushPress or BigLittleGyms, and you are too, then what sets you apart?


With Firebreather, your site will be unique, strategic, and built to outperform the gym down the street. We even audit your local competitors to make sure you’re showing up stronger and standing out authentically.


5. Next-Level Photography

Great websites need great visuals.
Fortunately for us, we have a world-class sports photographer who’s been capturing CrossFit athletes for over a decade. We can pair your new website with high-quality, high-impact photography that showcases your gym at its absolute best.


And bonus: you’ll get a full album of pro images to use on social media, ads, and anywhere else you need to look legit.

Ready to Build Something Better?

If your current website doesn’t truly reflect the quality of your gym—or you’re just tired of feeling like one of hundreds—we’d love the chance to show you what we can do.

👉 Check out our work

Or contact us to get the ball rolling.

Let’s build something that fires on all cylinders.

Picture of Bart Griffin

Bart Griffin

Bart Griffin is Owner of Firebreather Marketing and a has been helping CrossFit affiliates level up their websites and marketing for nearly a decade. Originally from Seattle, WA, Bart and his family still reside in the Northwest.

Contact Form Fortress: Firebreather Now Blocks Spam Dead in Its Tracks

The Client Who Crushed Our Comfort Zone (and Made Us Better)

Firebreather Websites: Built for Speed, Security, and Search Engine Success

New Feature Alert! Firebreather Analytics Delivers Powerful Insights